Journal of Dusit Thani College

Since its inception in 2007. The journal has goals and scope to disseminate academic results and research results in the service industry,Kitchen management and culinary arts, tourism Hospitality and Tourism Business, Health Spa and Beauty, Exhibition Management and Conference Management, Management, Marketing, Business Management Science, Sport Tourism, Sports Management and etc. The journal of Dusit Thani College concentrates on the study of both internal and external scholars.

Print ISSN: 1906-070X Online ISSN: 2697-5742

 

Announcements

Current Issue

Vol. 18 No. 2 (2024): Dusit Thani College Journal: May - August

Published: 28-08-2024

Research Article

Development Product of Mee-Krop (Crispy Rice Noodle) from The Yellow Marian Plum Sauce with Wampee Fruit

Suttiphun Dangjai

1-16

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The Relationship between Reference Groups and Marketing Stimuli with the Motivation to Purchase Food Delivery among Urban Consumers in Bangkok Metropolitan Region

Jatuphol Charoonroj Na Ayudhya, Praweena Kasai, Nalinee Phansaita

17 - 30

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Strategies for Enhancing Sports Tourism Management Potential in Koh Samui, Suratthani Province

Sunsanee Wongsawat, Wannawee Boonkoum

31 - 53

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Behavior and Marketing Mix Factors Affecting the Consumer’s Decision Making to Choose a “Chef’s Table” Restaurant in Bangkok

surakit khemkaew, Praweena Kasai

54 - 68

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Marketing Mix Perception of Value and Social Media that Affect Chinese Tourists' Decision to Purchase Souvenirs in Mueang District, Chiang Mai Province

Wu Mengqi, Napawan Netpradit

69 - 81

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Marketing Mix Factors Motivating Thai Tourists to Travel to Consume Street Food at The Ichiba Station Market, Khan Na Yao District, Bangkok

Sutee Aramsujjakul, Chokechai Suveatwatanakul

82 - 93.

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Guidelines for Work-Integrated Learning in Tourism and Hospitality in Koh Samui District, Surat Thani Province

Sunsanee Wongsawat, Chanporn Chuangchot, Nisarat Thaithong, Sakarun Keawthuan, Katthaleya Pongpanich, Kumpirawadee Nawakitpaitoon, Kitipat Longlaloeng

94 - 113

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Guidelines for Increasing the Effectiveness of Teaching and Learning Management Through Blended Learning Systems: A Case Study of Dusit Thani College

Piyanuj Siriplab, Sirichanya Piyamongkonkul, Akkarin Limjarusrat, Nittaya Pechnoi

114 - 125

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Guidelines for the Integrated Cooperation between The Royal Sea Farm Project and Dusit Thani College

Panaporn Somjit, Napat Sriwarom

126 - 140

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Guidelines for Developing Sports Excellency Management for Higher Education Institutions in Southern Thailand

Suthipat Kaewmanee, Kanit Kheovicai

141 - 155

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The Development of Royal Thai Cuisine Standard Recipes According to Dusit Thani College Standards: A Case Study of The Savory Dishes in A Tribute to Savory and Sweet Fares

Siripong Rugmai, Chanika Sriwannawit, Pachar Phirayaphorn, Nutthawut Promchan, Akkapol Boonchauychoo, Satit Muangsomboon, Piyawit Tantiwet, Korawit Sakkaekeaw, Kanittha Niyomwong, Nikorn Suwannachot, Pawana Chanmala, Nongyao Youcharoen, Nisa Buranapawang, Nakrop Narksuwan, Siripan Panpipat, Kaltera Sookkum

156 - 168

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Motivation Factors Influencing the Teamwork of Kitchen Division Employees in a 4-5 Star Hotels in Bangkok

Phetcharat Roykaew

169 - 181

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Business Adjustment of Agricultural Equipment Stores in Bangkok Under the Trend of Environmental Conservation

Saranya Thunmueangdon, Siripong Rugmai

182 - 191

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Academic Article

Analysis of the Impact and Challenges of Technology Application in Sports Development

Jakkrapan Chupthaisong , Varutthaya Varothai

192 - 203

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Print ISSN: 1906-070X Online ISSN: 2697-5742